Marilyn Monroe in the Gold dress made by William Travilla,that she only got to use on screen for a couple of seconds. She got to use it at the Photoplay Awards, 9 of February 1953, were she got called out by Joan Crawford : r 1950s Dancing into the new year like Marilyn Monroe wearing THE golden Travilla gown in Gentlemen Prefer Blondes (1953)., The famous gold lam gown was designed by William Travilla. The dress was Gene Kornman Marilyn Monroe wearing a sheer gold lam travilla gown, in which she appeared briefly in : Gentlemen Prefer Blondes, and which she wore to receive Photoplay Magazine's 'Gold Star Fatima Nude Crystal Sleeveless Corset Mermaid Maxi Dress Women's Gold Formal Dresses & Evening Gowns Dillard's