Is This Dress Blue And Black Or White And Gold? Here's What The Experts Say The actual dress was black and blue. The confusion came from how lighting and color perception tricked people's brains, making some see it as white and gold. It became a viral example Remember The Dress? The viral blue and black dress was seen as white and gold by thousands of people. As it turns out, the photo that broke the internet 10 years ago 10 years ago, this dress was posted on social media causing a viral debate on whether it was blue and black or white and gold. The phenomenon revealed differences in human color Internet debates that blue dress (it is blue, right?) The Seattle Times